Lupita Nyong’o is on a roll! It was announced moments ago that the 12 Years a Slave star is now the new brand ambassador Lancôme.
The announcement was made April 4 and joins current brand spokeswomen Kate Winslet, Julia Roberts, and Penelope Cruz.
“I am truly honored to join the Maison Lancôme, a brand with such a prestigious history that I have always loved. I am particularly proud to represent its unique vision for women and the idea that beauty should not be dictated, but should instead be an expression of a woman’s freedom to be herself,” Nyong’o said in a statement released by Lancôme.
Lupita also sat down with WWD to discuss her new gig:
“What appealed to me about Lancôme is that they’re not dictating what beauty is,” she said. “What they do supports something that already is — and that was appealing to me, too. It’s what drew me to them. Hopefully it’s a symbiotic relationship — that I benefit from being associated with them, and they benefit from being associated with me, as well. And for the consumer at large, I think Lancôme has a range of products for every woman, and I think having me will expand people’s understanding of, hopefully, what Lancôme stands for, who Lancôme is for.”
This is awesome news for Lupita! I’m excited to see the campaign due out this summer!